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On 8 December 2020, the Government launched the long-awaited review of the UK’s Gambling Act 2005 (the “2005 Act”), with a call for evidence running for 16 weeks to 31 March 2021. After the call for evidence closes, the Government is expected to publish its conclusions and proposals for reform in a white paper later this year.

The review comes hot on the heels of recent developments such as the reduction of the maximum stake on fixed-odds betting terminals from £100 to £2, the tightening of rules on age verification and identity checks and mandatory requirement on online operators to sign up to GAMSTOP (the national multi-operator online self-exclusion scheme), and the prohibition on use of credit cards to fund gambling activity.

It is worth noting that other reforms to the UK’s gambling regime are also being pursued in the meantime. Only yesterday, the UK Gambling Commission (the “GC”) announced stricter measures for online slot games (such as limits on spin speeds and a ban on features that speed up play or celebrate losses as wins) that operators will need to implement by 31 October 2021. The GC is also considering stricter requirements on operators designed to enhance customer protection such as interventions and affordability checks. Separately, the Department for Digital, Culture, Media & Sport has launched a consultation into the funding of the GC and is considering a licensing fee uplift in this regard. Finally, the Department of Health and Social Care is also working on the harmful effects of gambling, an area which is likely to gain more importance following the recent recognition by the WHO of gaming disorder as an addictive behaviour disorder.

In relation to the review of the 2005 Act, the Government’s policy paper states that there are three objectives:

  1. to explore whether changes are needed to gambling regulation to reflect changes to the gambling landscape since 2005, particularly due to technological advances;
  2. to ensure an appropriate balance between consumer choice and prevention of harm on the other hand;
  3. to ensure that customers remain protected whenever and wherever they are gambling and to establish an equitable regulatory approach to online and land-based industries.

The call for evidence sets out 45 questions across six distinct categories and the broad themes emerging from these are set out below.

Gambling Act Review Call for Evidence – key themes and areas of enquiry
Online protections – players and products
  • effectiveness of existing online protection
  • imposition of greater controls on online gambling accounts and whether these controls should be applied in a universal or a targeted manner
  • imposition of greater controls on design of online gambling products
  • use of consumer data collected by operators to better tailor intervention
  • assessing the spread of gambling losses across player cohort
  • whether ‘white label’ arrangements pose a particular risk to consumers by bypassing licensing requirements
  • risk of new payment technologies (e.g. cryptocurrency) to consumers
Advertising, sponsorship and branding
  • impact of advertising especially in light of online and social media use
  • effectiveness of mandatory safer gambling messages in adverts
  • impact of promotional offers (e.g. free spins) either within or separately to VIP schemes
  • impact of gambling sponsorship arrangements in sports and e-sports
Gambling Commission’s powers and resources
  • whether a black market for gambling exists and whether customers can easily access it
  • whether customers can tell if an operator is unlicensed easily
  • whether the GC’s existing powers are sufficient
  • benefits of giving the GC flexibility with respect to licence fees and potentially creating financial incentives for compliance
  • barriers to high quality research to inform regulation and policy
  • effective ways to recoup regulatory and societal costs of gambling from operators through taxes, licence fees or statutory levies etc.
Consumer redress
  • whether there is a need to change redress arrangements and whether other sectors or international jurisdictions can provide a suitable model
  • whether providing financial compensation in the form of lump sum amounts as redress encourages problem gamblers by creating a sense that gambling can be ‘risk free’
Age limits and verification
  • effectiveness of current measures to prevent illegal underage gambling and best practice from other jurisdictions
  • participation of youth in society lotteries and National Lottery
  • whether extra protections are needed for young adults (18 to 25) and what type of protections would be most effective for this age group
Land based gambling
  • changes needed to rules of land-based gambling to support the review’s objectives
  • impact of permitting cashless payment in land-based establishments
  • impact of a change in machine allocations / machine-to-table ratios
  • whether new types of casinos created by the 2005 Act support objectives for the sector (i.e. economic regeneration, tourism while reducing harm)
  • whether licensing and local authorities can carry out effective enforcement

Hayley Brady photo

Hayley Brady

Partner, Head of Media and Digital, UK, London

Hayley Brady
James Balfour photo

James Balfour

Senior Associate, London

James Balfour

Key contacts

Hayley Brady photo

Hayley Brady

Partner, Head of Media and Digital, UK, London

Hayley Brady
James Balfour photo

James Balfour

Senior Associate, London

James Balfour
Hayley Brady James Balfour